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    <description>What changed in Google and AI search, what it means for your site, and how to act on it.</description>
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      <title>Google's November 2026 core update is live: wait it out</title>
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      <description>Google's November 2026 core update started on November 10. What 2026's earlier updates rewarded, how long to wait, and how to measure what it did to your site.</description>
      <pubDate>Wed, 11 Nov 2026 20:36:40 GMT</pubDate>
      <dc:creator>Shehriar Awan</dc:creator>
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      <pubDate>Wed, 11 Nov 2026 20:36:35 GMT</pubDate>
      <dc:creator>Shehriar Awan</dc:creator>
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      <description>OpenAI launched ChatGPT Business Hub: your mentions, profile views and clicks from ChatGPT. What each number counts, and how to check it against GA4.</description>
      <pubDate>Wed, 11 Nov 2026 20:36:29 GMT</pubDate>
      <dc:creator>Shehriar Awan</dc:creator>
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